• infuziSporg [e/em/eir]@hexbear.net
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    3 days ago

    Now that I think about it, this is an amazing grift. You look at their site and the ticker is going “No estrogenics, no seed oils”. They know their target market. In fact it feels almost comically formulaic according to the conventional “how to start a business” guide. “Describe, define, picture your consumer.” The consumer is a man who works out a lot and is concernedinsecure about projecting manliness.

    The price of a box is about $18 before discounts, with a subscription it’s $11. Compare that to regular keto cereal which is $7 to $9 at my local Walmart.